My $250M Lesson.
AI News, $4-Trillion Nvidia, Gary V, Uber comp..
What Are We Covering Today?
Why incentives and alignment still matter
AI News, $4-Trillion Nvidia, Gary V, Uber
New EQ.app, BD releases, whitepaper, blogs
The AI in Recruiting Podcast Update
My $250M Culture Lesson.
A few weeks ago, I asked every team member at EQ the same question:
"What actually motivates you?"
I expected some talk about commissions or bonuses. Maybe a few nods to KPIs or career progression.
But what I got back was different.
Time with family. Creating something meaningful. Financial independence. Being part of a team that’s going somewhere.
The subtext wasn’t about money.
It was about momentum. Belonging. Progress.
It reminded me of a conversation I had with a mentor who built & runs a $250M staffing firm with top-tier margins.
He said something I’ll never forget:
"From day one, even our HR team earns sales commission. Everyone contributes. Everyone wins."
That line hit hard because I’d just watched CareerBuilder fall apart, which had a sales machine.
I started there at 23—10 years of grind. Real training. Lifelong lessons, but..
They stopped listening
They missed the signals.
They kept selling what worked 10 years ago.
And when everything evolved, they couldn’t.
The AI in Recruiting Podcast just got a full refresh!
New production, sharper edits, and a lineup of top operators and execs sharing real strategies that are working right now.
Expect raw, actionable insights from the front lines.
News in AI and Recruitment
$4-Trillion Nvidia.
According to Swissquote’s Ipek Ozkardeskaya, Nvidia isn’t just making chips—it’s building the future. With moves into robotics and verticalized AI, it’s setting the pace for how industries like recruiting embrace automation, personalization, and signal-based decision-making.
This isn’t just hardware anymore—it’s infrastructure for how we work.
Leaders at Uber and LTK are ditching vanity metrics and going deep: platform-agnostic creators, niche communities, and AI tools that help scale authenticity, not just output.
In a world of shifting platforms and fleeting attention, the future of brand partnerships is signal-rich, research-driven, and built to last.
At Coupa Inspire 2025, Michael van Keulen made it plain: AI isn’t coming, it’s here.
From agent-based automation to predictive hiring, the next era of procurement and recruiting belongs to teams that can move fast, adapt faster, and build systems that scale through change.
Disruption isn’t the threat. It’s the unlock.
Gary Vee said it best: the future belongs to the architects, not the task-runners.
AI isn’t coming for your job—it’s coming for your to-do list.
Whether you’re a recruiter, admin, or creative, the game now is learning how to direct the tools, not just execute with them. Prompt engineering, adaptability, and strategic thinking are the new power skills.
It’s not about being replaced. It’s about leveling up.
Alignment Is the New Incentive
What’s been driving our work at EQ lately is not just new comp plans, but a new system of growth that scales across product, service, ops, and sales.
We’re building around signal:
A new ICP Ideal Candidates/ Clients Profile system that finds the right clients and candidates based on real-time intent, not static lists
AI agents that reduce admin to zero so teams can spend their time where it counts
A culture where contribution gets rewarded—where every part of the org knows how they move the needle
It’s not hustle. It’s precision. And it’s the only way to grow without burning out the people who get you there.
EQ Updates
We’re working on a white paper focused on the Great Restructuring and have gotten insights from some of our network.
Click the following link to schedule a free consultation and get access to the full white paper!
We’ve pulled together everything we’re learning about AI in recruiting into one place. It’s where we’re documenting real-world use cases, field insights, and operator lessons. Updated daily—no fluff, just what matters.
EQ.app’s BD Track — a focused strategy sprint for recruitment firms ready to win more briefs with less lift. We help you sharpen your outreach, activate real-time signals, and embed AI agents that work behind the scenes.
10 Early Access spots: Latest release - All About Your ICP.
coming soon…
Curious to learn more? Reach out to our team to get early access!
Final Thought
This past month has been intense. I’ve been back on calls, sitting with operators, and meeting with clients who’ve built eight-figure firms from scratch
The same kept coming up:
“How do we win the right new business?”
There’s no shortcut. But there is a strategy.
If you’re trying to lead a team, close more business, or survive this next wave of change, we’re in the same chapter.
Let’s swap notes. Reach out!
— Marcus
Founder & CEO, EQ.app